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Communications

Communications & Marketing

Communications and Marketing

These online tools support your local congregation’s communication online and in your local community. Start with updating your church’s profile in the official online directory of The United Methodist Church, Find-A-Church.org. United Methodist organizations may advertise across several denomination websites and print resources. Denomination-wide graphics are available through the graphics library. Many resources are provided free of charge through World Service dollars.
Update Your Church Profile
Photo by William Iven on Unsplash.
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Communications and Marketing

How a small church can build a big marketing plan

Small churches with limited resources can think like a marketing firm and achieve their goals for local visibility. Use the same two-phase process as ad agencies: research and strategy.

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The Church Marketing Plan Tool is designed to help your church leadership create its own unique and effective marketing plan.
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Communications and Marketing

Church Marketing Plan Tool

Church marketing isn't about sales. Marketing is about understanding your community and using the tools available to speak most effectively to them.

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Church Marketing Resources

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  • The COVID-19 pandemic has no doubt had a negative impact on church attendance, but many churches have found alternative ways to connect and even increase the depth of community. Photo by Evgeni Tcherkasski, courtesy of Unsplash.

    MyCom

    What UMCs learned from the pandemic, and what worked for them
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  • As an alternative to traditional advertising methods, churches can generate buzz by making use of positive social media comments and responding to them. Photo by Adam Jang, courtesy of Unsplash.

    MyCom

    Why user-generated content may be a good advertising alternative
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